Summit Studios Sees Dollar Signs For "Twilight" Movie
Twilight Movie picture
“Ticket sales for the movie’s opening weekend could approach $60 million, box office analysts say, fueled by Ms. Meyer’s rabid fans and Summit’s marketing pyrotechnics. That kind of money — especially for a film that cost just $37 million to produce — propels to the center of Hollywood a studio known for bombs like ‘P2,’ a horror movie set in a parking garage, and ‘Sex Drive,’ about a loser who works in a doughnut shop. ‘It’s the first time a little engine that could has come along in awhile, and that’s getting the attention of people who never thought twice about Summit,’ said Tara S. Kole, a partner at the entertainment law firm Gang, Tyre, Ramer & Brown, which represents clients like Steven Spielberg and Mary-Kate Olsen.” [Link]
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